D
Doğucan Güler®
Advertising Agency · Est. 2010
— Industry solution
Fashion & Textile design.
Fashion & Textile Design
1+
Completed
16+
Years experience
Active project
Fashion & Textile
17 / 7
— Focus areas
What we focus on for Fashion & Textile brands.
Every industry has its own dynamics. We go deep on the topics that have practical impact for Fashion & Textile.
Interactive product visuals
Size & color selectors
Fashion blog & trend guides
— Common challenges in this industry
Typical problems for Fashion & Textile brands.
Bottlenecks we keep seeing while working with Fashion & Textile brands over the years. If they sound familiar, you're not alone.
01
Lookbook vs. shop confusion
Editorial content and direct buying must coexist without breaking discoverability.
→ DijiPal approach02
Size & fit returns
Apparel returns spike when fit guides, model heights and sizing AI are missing.
→ DijiPal approach03
Multi-collection cadence
Seasonal drops need scheduled releases, lookbooks and pre-orders without dev work.
→ DijiPal approach04
Cross-border selling
EU and MENA expansion needs locale, currency, duty and shipping logic in the storefront.
→ DijiPal approach05
Influencer + UGC
Authentic creator content lifts conversion; native UGC plumbing beats third-party widgets.
→ DijiPal approach— Why DijiPal
Our edge for Fashion & Textile.
DijiPal fashion sites integrate editorial lookbooks, size-AI returns prevention, drop scheduling, cross-border logic and native UGC. Returns drop, AOV grows.
16+
Years experience
1+
Fashion & Textile projects
Industry-specific approach
We evaluate every brief along typical customer behaviour, regulation and competition specific to Fashion & Textile.
— Process
Our industry-specific workflow.
A streamlined flow proven again and again on Fashion & Textile projects. Clear about what we do and what you expect at each step.
01
Discovery
Brand, collection cadence, audience, fulfilment and returns data.
02
Strategy
Editorial-commerce balance, drop calendar, returns plan.
03
Design
Editorial typography, large imagery, mobile-first PDPs.
04
Build
Storefront, drops, size AI, returns portal, UGC pipeline.
05
Launch
Creator outreach, paid social, lookbook PR distribution.
— Tools & tech
We typically use these tools in this industry:
WooCommerce / Shopify
Trendyol / Zalando XML
Cloudinary CDN
Instagram Shop
Klaviyo
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— Examples from this industry
Fashion & Textile work.
— Case study
Anonymous Istanbul fashion DTC
Independent womenswear brand, 8 collections/year
Fashion & Textile
— Challenge
32% return rate, lookbooks separated from shop, no drop scheduling.
— Solution
Unified editorial-commerce site, size AI, drop scheduling, native UGC.
— Results
Returns 32% u2192 14%
AOV +28%
Drop-day revenue +220%
— Price range
₺45.000 – ₺140.000
— Typical timeline
6-10 weeks
Schedule a free call to walk through your detailed brief.
Schedule a call →— Let's get started
Let's grow your Fashion & Textile brand together.
First call is free. Let's hear your Fashion & Textile-specific needs and plan the right solution together.
— FAQ
Fashion & Textile FAQ.
01 Can we do a lookbook + collection gallery without an e-commerce site?
Yes. As a brand site: collection title, photo gallery, model + product tagging (click for detail), press mentions, store locations + Instagram feed. For sales, you can use a Trendyol/Hepsiburada redirect or WhatsApp catalog. Premium brands generally prefer this model.
02 How do size + color variations + inventory management work in e-commerce?
For each product, a size (XS-XXL) × color matrix. Each variation has its own stock + SKU. When the customer selects a size, color options update live, and unavailable sizes are greyed out. I use the ready-made WooCommerce/Shopify infrastructure; no custom development needed.
03 Who shoots the model photos, and how much does product page quality affect brand perception?
Professional photography alone can multiply conversion 50-100% in fashion. I work with studios in Istanbul + Izmir; a one-day shoot is ₺15,000-35,000 (50-100 products). White background + lifestyle + detail are my standard package trio. Add reels videos + 360° viewing as extras.
04 Can a B2B order portal (for wholesale customers) be built?
Yes — wholesale customers log in, see special pricing (40-60% below retail), with minimum order rules, credit limits, and payment plans. Separate checkout from retail and a different invoice type. You manage B2B + B2C from a single panel.
05 Can Trendyol + Hepsiburada + Zalando feed sync be set up?
Yes. When you add a product from a single panel, the XML feed is generated automatically. Separate feeds for Trendyol Turkey, Hepsiburada Turkey, and Zalando EU (commission calculation included). Stock sync every hour. Marketplaces are managed 15-30% better.
06 Fashion brand site cost?
Brand site + lookbook + 30 products ₺28,000-55,000 / 3-5 weeks. E-commerce + 200 products + B2B portal + marketplace ₺65,000-140,000 / 7-12 weeks. Premium fashion (multilingual + influencer + AR try-on) ₺120,000-280,000 / 12-18 weeks. Collection changes 2-4 times a year, instantly via the panel.
— Other industries